Don’t leave money on the table because you’re afraid to ask.
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I didn’t always know how to raise my rates.
I used to think it was a math problem.
It wasn’t.
It was a fear problem.
Fear of being told no.
Fear of losing the client.
Fear of looking “greedy.”
Which is ridiculous, because when you’re running a service business, the price you charge is the oxygen in the room. If it’s too low, you choke.
But here’s the truth most of us never admit:
Half the time, we don’t actually need to convince a client to pay more.
We just need to convince ourselves we’re worth it.
I still remember the email.
I’d been doing graphic design work for a client for almost a year. They loved me. I knew it. They knew it.
I decided I was going to raise my rate from $40/hour to $60/hour.
So I did what every insecure freelancer does: