Samsung’s Project Moohan XR headset is finally getting a release date. The company confirmed that its long-awaited mixed reality device will arrive during the “Worlds Wide Open” Galaxy event on October 21, 2025. This marks Samsung’s official entry into the XR market alongside rivals Apple and Meta.
After months of speculation since Samsung first unveiled Project Moohan back in December 2024, the October timeline gives us our first concrete look at the headset’s availability. Pre-orders are expected to open on October 15. Early adopters will have a week to secure their spot before the Project Moohan launch day arrives.
What Makes Project Moohan Different
Project Moohan is Samsung’s first standalone XR headset since the Gear VR days. Specifically, it’s built on Android XR, a new operating system designed specifically for headsets and smart glasses. Additionally, the system features deep Google service integration throughout.
The hardware features micro-OLED panels delivering ultra-sharp visuals up to 4K resolution (roughly 4,032 pixels per inch). Furthermore, users get hand and eye tracking input, advanced cameras for color passthrough, and Qualcomm’s Snapdragon XR2 Plus Gen 2 platform powering everything.
The specs are impressive. For example, you get up to 4,300 × 4,300 pixels per eye, 16GB RAM, and a 90Hz refresh rate. Additionally, the device weighs 545g, making it lighter than Apple’s Vision Pro. In terms of battery life, it clocks in at 2 to 2.5 hours with a detachable USB-C battery pack. Moreover, adjustable comfort features help with extended wear sessions.
No controller needed. Instead, the Samsung XR headset operates entirely with hands, eyes, and voice. Meanwhile, AI-powered features via Google Gemini provide contextual assistance, control, and information overlay throughout your experience.
Getting An AI Helping Hand
Samsung’s multimodal AI approach means the headset can process multiple types of input simultaneously. This includes what users see through the cameras, what they say, and how they gesture. As a result, Moohan understands both the environment and user intent. Consequently, the result is more natural and context-aware assistance than traditional voice-only systems offer.
Unlike Apple’s walled garden approach, the Samsung mixed reality headset gives users access to familiar Android apps. For instance, YouTube, Maps, Netflix, and the Play Store all work seamlessly. In addition, new XR-specific apps expand the ecosystem further. At the same time, developers benefit from easy porting and innovation routes, with Samsung and Google pushing hard for new content creation.
Google’s Gemini AI powers voice queries and contextual augmentation in real time. Specifically, users can point at books, objects, or places and get AI-driven information instantly. Navigation and recommendations appear without breaking immersion.
For instance, users can run “Circle to Search” by gesturing around objects in their view. This delivers instant information, reviews, translations, or background details. However, the AI works proactively too. If you’re looking at a landmark, Moohan delivers facts, navigation, and recommendations based on location and your interests. No asking required.
The physical design is lighter than rivals. Specifically, battery weight shifts from the face to your pocket. Moreover, any compatible USB-C battery works, so users aren’t locked into proprietary accessories. Additionally, the head strap is finely adjustable and suited for longer use.
What Project Moohan Means for the Market
The Samsung Galaxy XR headset represents the most serious threat Apple’s Vision Pro has faced since launch. Specifically, Samsung’s advantage lies in flexibility through Android compatibility, Play Store access, and battery modularity. Additionally, expected pricing below Apple’s premium tier sweetens the deal. If Samsung can price below $2,000, it will reshape the premium XR segment.
Industry analysts predict a 39% jump in AR and VR headset shipments in 2025. As a result, Samsung is poised to capture both premium and mainstream buyers looking beyond Apple and Meta’s ecosystem. Furthermore, the three-way collaboration between Samsung, Google, and Qualcomm creates the first major device built on the Android XR platform. Consequently, this potentially opens the door for other manufacturers to follow with their own headsets.
Samsung and Google’s XR push means thousands of Android developers can enter the immersive computing space easily. In turn, this creates opportunities for productivity, entertainment, and training apps aimed at education, remote work, and mainstream use. For developers, the barrier to entry drops significantly compared to Apple’s more restrictive ecosystem.
Initially, the headset will be available in limited markets. Specifically, Samsung is reportedly producing around 100,000 units to gauge initial demand. However, Samsung views Moohan as a stepping stone toward developing next-generation smart glasses expected to launch in 2026.
What Project Moohan Means for Users
With hand, eye, and voice tracking, users no longer need fiddly controllers. Instead, pinch to select, speak to launch apps, or let Gemini AI handle information and layout cleanup. Meanwhile, personal recommendations appear live in mixed reality as you work or play.
The multimodal AI can combine these inputs intelligently. For example, users can say “Open my calendar and highlight meetings in green” while using hand gestures to navigate. As a result, the system understands both inputs working together seamlessly.
This natural control scheme removes friction from everyday tasks. Specifically, the AI knows whether you’re reading, talking, moving, or working. It then provides assistance that matches your current activity automatically. In fact, the system acts as a digital companion that can see, listen, understand context, and help intuitively. No explicit commands needed for every action.
For gaming, users get immersive worlds, multiplayer collaboration, and XR-first games designed for precise body tracking. Additionally, education and training scenarios benefit from simulated learning environments. Medical school, emergency response, and other hands-on interactive experiences become more realistic.
Virtual tourism could also be a possibility with the Android XR headset. Users can walk through historical landmarks or travel destinations with real-time contextual information layered over the view. Meanwhile, the AI can translate speech on the fly, identify objects visually, and provide information overlays without switching apps. As a result, virtual and physical worlds work together for richer and more immersive experiences.
For day-to-day productivity, users can split-screen multitask with floating windows. Additionally, the voice-command interface is powered by a personal AI assistant that understands the full context of what you’re doing. This makes work more efficient and intuitive.
Moohan focuses on comfort, ease-of-use, and app familiarity. As a result, regular users can adopt XR for fun, work, shopping, or learning without requiring technical background. In fact, the device bridges the gap between enthusiast hardware and mainstream usability. Consequently, mixed reality becomes accessible to a broader audience than ever before.
The Bottom Line
The Project Moohan launch happens October 21 with pre-orders expected to start October 15. Samsung is positioning itself as the first serious Android-based competitor to Apple’s Vision Pro. With Android XR compatibility, multimodal AI integration, and a lighter, more flexible design, the Samsung XR headset could reshape how mainstream users think about mixed reality.
However, whether Samsung prices it competitively enough to challenge Apple’s premium positioning remains the biggest question ahead of the Project Moohan launch day. Overall, the company’s ambitious mixed reality headset brings powerful specs, natural AI-powered controls, and the entire Android app ecosystem to the XR space. For users looking beyond Apple and Meta, Samsung’s entry could be exactly what the market needs.