Latest Branding News
Jobs-To-Be-Done: A Strategic North Star
What can brands learn from Listerine? The brand dominates the mouthwash category…
Creativity catalyst: Distinction in fundraising
It pays to stand out. With countless organizations competing for attention, a…
Pet & Animal Brands Anticipate 2025-2026 World Branding Awards Animalis Edition in Vienna
0 0 Pet & Animal Branding Elite to Be Crowned Brand of…
Aim For Market Dominance – Branding Strategy Insider
Whatever the FTC and other governing bodies think, there is—and will always…
7 Brand Moves For A Troubled Economy
In October of 1980, The Conference Board (the business and economics organization…
Shutterstock Unveils Bold New Identity and Future-Ready Creative Suite
0 0 Shutterstock, Inc. has unveiled its bold new visual identity and…
Brand Moves Must Stay Central To The Value Proposition
From all my years in research and consulting, I think I’ve learned…
The Invisible Power Of Brand Consistency
A strategic take on consistency as a trust-building engine—beyond visuals, it’s about…
RM of BTS Named Samsung Art TV Global Ambassador
0 0 Samsung Electronics has named RM of BTS as the global…
How Tesla’s Brand Image Shields Its Low Quality Issues
Let’s put the rhetoric and posturing aside for a moment. There is…