L’Oréal isn’t just experimenting with AI. They’ve embedded GenAI into the daily work of thousands of employees, from R&D to marketing to retail.
The company made GenAI tools like L’Oréal GPT a core part of how business gets done: they are operationalizing it at scale, and they’re doing it with a level of intentionality and cultural alignment that most organizations can learn from.
In a recent episode of AI Insiders, I spoke with Beatrice Dautzenberg, Global Director of Beauty Tech Services at L’Oréal. Here’s what stood out.